Good Evening!
Tonight, I'm going to write about the #1 most critical component of your business. Without this component, it makes no difference how great your company might be, or how fantastic your opportunity, or how exclusive your product, or how lucrative your compensation plan. Without this component, you will fail.
This component is the correct mindset.
It is absolutely vital that you have the correct mindset when you are running a home-based business. You see, home-based businesses are a different breed of opportunity, very different than a retail-type of business or franchise. With a retail business, you can just pick a great location, hire a friendly staff and a good advertising agency, sit back, and collect your checks.
With a home-based business (MLM, network marketing, direct sales, etc) YOU are the absolute captain of that ship. What you are doing when you join one of these opportunities is agreeing to market a product. Whether that is a health and wellness product, travel services, educational products, skincare, Internet security...it makes no difference.
So from a mindset standpoint, there are 5 critical components that you must have if you expect to succeed. I'm about to list them out, but in addition, I'm going to throw a Henry Ford quote at the end of each, just to illustrate the point:
1. YOU MUST HAVE A HUGE REASON 'WHY' (and it must be bigger than money) - Look, money is great, we all need it, and having it is definitely better than being broke. However, to be truly successful, your big 'why' has to go much further than simple compensation. What drives you? Is it big enough to keep you going through hard times? I can tell you for me, I only market products that I believe can have a life-changing impact. Of course, some products that I market have a bigger impact than others, but regardless, my big 'why' is to leave an impression on this world. I'm not looking to be an average '9-5' Joe with 2 kids and a care. I wake up each morning striving for EXCELLENCE, and I demand and expect nothing less from myself, and those I work with. That 'why' has kept me going through great times of wealth and times of eating nothing but egg sandwiches for breakfast, lunch, and dinner. Whatever your big 'why', make sure it's big enough to keep you going even when you want to quit and walk away.
HENRY FORD SAYS - "The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed."
2. YOU MUST BE A WORKER BEE - For some reason, the home-based business industry seems to attract many people that have a 'lottery mentality'. They sign up for a business, work it for about 3 weeks, then get bored and quit. Or they think they can just sign up a few people and let them do all the work and grow their business for them.
In any business, LEADERSHIP IS MANDATORY FOR SUCCESS. If you expect to have others follow you in your opportunity, you have to set the example. In other words, you must be worth following. The beauty of a home-based business is that it gives you the freedom to grow your very own business for yourself. Don't give that gift away by expecting your upline or your downline to do all the work for you! That defeats the whole purpose. Be willing to do the work. Be the "first one in and the last one out". Take a Rambo mentality to your business, and make sure that nobody in your downline works harder than you do. Set the example, be a worker bee.
HENRY FORD SAYS - "It has been my observation that most people get ahead during the time that others waste."
3. YOU MUST BE A STUDENT - Hopefully, you are are reading this because you are enjoying this information. However, I'll be the first to tell you that I don't have all the answers. NOT EVEN CLOSE! There are tons of very talented marketers that you can learn a tremendous amount of information from. In fact, there are hundreds of people that have nothing to do with home-based businesses that can offer valuable insight into your enterprise. Learn from everybody you can, always be humble, and be a student. To this day, I make it a point to learn continuously. It's funny, but looking back, the times when I was most convinced that I had all the answers were also the times that I was most broke. Coincidence?
HENRY FORD SAYS - "What's right about America is that although we have a mess of problems, we have great capacity - intellect and resources - to do some thing about them."
4. YOU MUST HAVE FAITH - I'm just going to quote Mr. Ford here: "Whether you believe you can do a thing or not, you're right." That's pretty much it.
5. FAITH WITHOUT WORKS IS DEAD - Have you ever heard of WACADAD? It's an acronym, and it stands for Words Are Cheap And Deeds Are Dear. WACADAD. Deeds are what get results. Action is what generates results. Momentum is what changes lives. Works are what makes the difference.
HENRY FORD SAYS - "You don't build a reputation on what you're going to do."
I hope this information has helped. Remember, we live in a world with a lot of pain. Chances are, you have a product that helps relieve pain. Cultivate a mindset that is driven to help solve problems and ease pain. By doing so, success is not simply a possibility...it is just a matter of time.
